
DSG Consumer Partners
Description
DSG Consumer Partners (DSGCP) is a prominent venture capital firm headquartered in Singapore, exclusively focused on the consumer sector across India and Southeast Asia. Founded in 2012 by Deepak Shahdadpuri, the firm has established itself as a dedicated early-stage investor, primarily targeting Seed, Series A, and Series B rounds. Their investment thesis centers on identifying and nurturing disruptive consumer brands and businesses, spanning categories such as food & beverage, beauty & personal care, health & wellness, apparel, and consumer technology, aiming to capitalize on the region's burgeoning consumer markets.
DSGCP adopts a hands-on approach, providing not just capital but also strategic guidance, operational support, and access to their extensive network within the consumer ecosystem. They seek out companies with strong founding teams, innovative business models, and significant market potential. The firm is known for its deep domain expertise, helping portfolio companies navigate the complexities of scaling in diverse and rapidly evolving consumer markets. Their commitment extends beyond initial funding, often participating in follow-on rounds to support sustained growth and market leadership.
DSGCP has successfully raised multiple funds, demonstrating consistent growth in its investment capacity. Their first fund, DSGCP Fund I, closed at $25 million in 2013. This was followed by DSGCP Fund II at $50 million in 2016, and DSGCP Fund III, which closed at $100 million in 2020. Most recently, they closed their fourth fund, DSGCP Fund IV, at $125 million in 2023, signaling continued confidence in the consumer sector in their target geographies. Notable investments include Epigamia, Raw Pressery, Veeba, and The Moms Co. (acquired by Mamaearth), showcasing their ability to back successful consumer brands from early stages to significant exits. The firm's strategic focus and growing capital base position it as a key player in the consumer venture landscape of India and Southeast Asia.
Investor Profile
DSG Consumer Partners has backed more than 61 startups, with 14 new investments in the last 12 months alone. The firm has led 12 rounds, about 20% of its total and boasts 6 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Series A, Seed, Series C rounds (top funding stages).
- Majority of deals are located in India, Singapore, United States.
- Strong thematic focus on Food and Beverage, Food Processing, Snack Food.
- Led 2 rounds in the past year.
- Typical check size: $500K – $10M.
Stage Focus
- Series A (26%)
- Seed (20%)
- Series C (20%)
- Series B (13%)
- Series Unknown (11%)
- Series D (7%)
- Series E (2%)
- Pre Seed (2%)
Country Focus
- India (66%)
- Singapore (10%)
- United States (7%)
- United Kingdom (7%)
- Vietnam (5%)
- Indonesia (3%)
- Bangladesh (2%)
- Philippines (2%)
Industry Focus
- Food And Beverage
- Food Processing
- Snack Food
- Health Care
- E-commerce
- Education
- Marketplace
- Restaurants
- Financial Services
- Edtech
Frequently Asked Questions
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