Ed Baker
Description
Ed Baker is a highly respected angel investor and advisor, renowned for his instrumental roles in scaling two of the most impactful consumer internet companies of the last two decades: Facebook and Uber. As Head of International Growth at Facebook, he was pivotal in expanding the platform's global reach, contributing significantly to its user base explosion. Later, as VP of Product and Growth at Uber, he applied his expertise to drive the ride-sharing giant's rapid expansion and product innovation. This operational background, particularly his deep understanding of consumer behavior, network effects, and hyper-growth strategies, forms the bedrock of his investment philosophy.
Transitioning from operator to investor, Baker has become a prolific angel, leveraging his unique insights to identify and back promising early-stage startups. His investment thesis primarily revolves around consumer internet, fintech, SaaS, and AI, often seeking companies that exhibit strong product-market fit and possess the potential for exponential growth. He is particularly drawn to founders who demonstrate exceptional product vision, a data-driven approach, and a relentless focus on user acquisition and retention. Baker often invests in companies where his operational experience can provide significant strategic value, acting as more than just a capital provider.
Ed Baker's portfolio is a testament to his keen eye for disruptive innovation, featuring investments in numerous high-profile companies that have achieved unicorn status or successful exits. Notable investments include early stakes in companies like Calm, Figma, Airtable, Notion, Robinhood, Ramp, Brex, and Chime, among many others. According to Crunchbase, he has made over 80 investments and boasts more than 20 successful exits, underscoring his consistent ability to pick winners. Beyond capital, Baker provides invaluable mentorship, drawing on his experience building and scaling global products to help founders navigate growth challenges, optimize product strategies, and build high-performing teams. His network and strategic guidance are often as crucial as his financial contribution, making him a highly sought-after angel investor.
Investor Profile
Ed Baker has backed more than 21 startups, with 1 new investments in the last 12 months alone. The firm has led 3 rounds, about 14% of its total and boasts 2 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Seed, Pre Seed, Series B rounds (top funding stages).
- Majority of deals are located in United States, Canada, Brazil.
- Strong thematic focus on Internet, Software, Mobile Apps.
- Typical check size: $100K – $500K.
Stage Focus
- Seed (48%)
- Pre Seed (14%)
- Series B (10%)
- Series Unknown (10%)
- Series C (5%)
- Angel (5%)
- Series D (5%)
- Series A (5%)
Country Focus
- United States (86%)
- Canada (5%)
- Brazil (5%)
Industry Focus
- Internet
- Software
- Mobile Apps
- Wellness
- Apps
- E-commerce
- Health Care
- Transportation
- Social Network
- Last Mile Transportation
Frequently Asked Questions
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