FootPrint Coalition

FootPrint Coalition, based in Beverly Hills, California, is a unique media and investment group founded by actor Robert Downey Jr. The organization's core mission is to accelerate the adoption of sustainable technologies by investing in and amplifying companies that are developing solutions for critical environmental challenges. It leverages a dual approach, combining venture capital investments with media content to raise public awareness and foster broader engagement with climate solutions, often focusing on advanced technologies like robotics and nanotechnology.

The firm's investment strategy primarily targets early-stage companies, typically participating in Seed to Series A rounds, and occasionally Series B. FootPrint Coalition seeks out "frontier technologies" across various climate tech sectors, including clean energy, sustainable agriculture, waste management, and advanced materials, that demonstrate significant potential for environmental impact and market disruption. The investment thesis is deeply intertwined with the firm's media arm, aiming to not only provide financial backing but also to spotlight innovative solutions and inspire widespread adoption.

FootPrint Coalition's investment fund, which reportedly aimed for a target of $200 million upon its launch, deploys initial checks ranging from approximately $500,000 to $5,000,000. While these figures represent typical first-time investments, the firm may participate in larger rounds for follow-on investments or strategic later-stage opportunities. Their portfolio showcases a diverse array of companies working on solutions from carbon capture to alternative proteins, reflecting their commitment to a broad spectrum of climate-focused innovation and their unique ability to combine capital with significant media influence.