Google for Startups

North America, California, United States, Mountain View

Description

Google for Startups is Google’s overarching initiative aimed at empowering and accelerating the growth of startups globally. Unlike traditional venture capital firms, Google for Startups does not primarily operate as an equity investor taking stakes in companies. Instead, its core model revolves around providing non-dilutive support, resources, and mentorship to help early-stage companies scale, focusing on fostering innovation and diversity within the tech ecosystem.

Investor Profile

Google for Startups has backed more than 1,621 startups, with 121 new investments in the last 12 months alone. The firm has led 1,518 rounds, about 94% of its total and boasts 71 exits across its portfolio.

Investment Focus Highlights

Concentrates on Non Equity Assistance, Grant, Pre Seed rounds (top funding stages).
Majority of deals are located in United States, Brazil, United Kingdom.
Strong thematic focus on Software, Information Technology, Health Care.
Led 109 rounds in the past year.
Typical check size: $100K.

Stage Focus

Non Equity Assistance (86%)
Grant (10%)
Pre Seed (2%)
Seed (1%)

Country Focus

United States (28%)
Brazil (15%)
United Kingdom (7%)
Spain (5%)
India (4%)
Germany (4%)
Nigeria (4%)
Japan (4%)
Poland (4%)
South Korea (3%)

Industry Focus

Software
Information Technology
Health Care
Artificial Intelligence (Ai)
Saas
Financial Services
Fintech
E-commerce
Apps
Machine Learning

FAQ

Frequently Asked Questions

Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.

Who does Google for Startups frequently co-invest with?

DigitalHealth.London Accelerator

Europe, England, United Kingdom, London

Co-Investments: 3

Gaingels

North America, Vermont, United States, Burlington

Co-Investments: 2

AngelList Quant Fund

Co-Investments: 3

Techstars

North America, Colorado, United States, Boulder

Co-Investments: 5

Campus

North America, California, United States, Mountain View

Co-Investments: 6

Google

North America, California, United States, Mountain View

Co-Investments: 3

Capital Factory

North America, Texas, United States, Austin

Co-Investments: 2

Amazon Web Services

North America, Washington, United States, Seattle

Co-Investments: 2

Microsoft for Startups

North America, Washington, United States, Redmond

Co-Investments: 2

Goodwater Capital

North America, California, United States, Burlingame

Co-Investments: 2

Which angels does Google for Startups often collaborate with?

Andrea Sinclair

Shared Deals: 1

Garrett French

North America, Kentucky, United States, Louisville

Shared Deals: 1

Berthe Haile

Shared Deals: 1

Shivani Siroya

North America, California, United States, Santa Monica

Shared Deals: 1

Alexis Ohanian

North America, California, United States, San Francisco

Shared Deals: 1

Rafael Garcia

North America, Ohio, United States, Cincinnati

Shared Deals: 1

Daniel Pomp

North America, North Carolina, United States, Chapel Hill

Shared Deals: 1

Eliana Murillo

North America, California, United States, Los Angeles

Shared Deals: 1

Pip Wilson

Europe, England, United Kingdom, London

Shared Deals: 1

Eliot Horowitz

North America, New York, United States, New York

Shared Deals: 1

What are some of recent deals done by Google for Startups?

LandLogic

Richmond Hill, Ontario, Canada

LandLogic is an AI platform that unifies land data to deliver quick, actionable insights for smarter real estate and development decisions.

Software