Artha Group

Artha Group, primarily through its venture capital arm Artha Venture Fund (AVF), operates as a prominent early-stage investor based in Mumbai, India. Established with a clear mandate to support nascent Indian startups, AVF focuses on providing crucial seed to Series A funding. The firm is known for its hands-on approach, aiming to be more than just a capital provider by offering strategic guidance and operational support to its portfolio companies, thereby fostering their growth and scalability.

AVF's investment strategy is sector-agnostic but shows a strong preference for high-growth areas within the Indian startup ecosystem. Key sectors of interest include B2B SaaS, Direct-to-Consumer (D2C) brands, and Fintech innovations. Beyond these core areas, AVF also explores opportunities in vertical commerce, gaming, and edtech. The fund typically deploys initial cheques ranging from $500,000 to $2,000,000, targeting companies that demonstrate strong product-market fit and scalable business models.

Since its inception, Artha Venture Fund has built a robust portfolio, having invested in over 100 startups across its two funds. Its first fund, AVF Fund I, launched in 2018, successfully closed at INR 220 crore (approximately $26.5 million). Building on this success, the firm recently announced the final close of its second fund, AVF Fund II, securing INR 225 crore (approximately $27 million). This significant capital base underscores Artha Group's sustained commitment to fostering innovation and growth within the Indian startup landscape, contributing to the development of a diverse and dynamic entrepreneurial ecosystem.