
CASSIUS
Description
Cassius (often referred to as Cassius Family) is an early-stage venture capital firm based in Atlanta, Georgia, with a distinct focus on consumer internet and brands poised to define future cultural landscapes. The firm positions itself as a strategic partner for founders building the next generation of consumer experiences, emphasizing sectors like media, entertainment, fashion, and digital commerce. Their investment thesis centers on identifying companies that not only leverage technology but also resonate deeply with evolving consumer behaviors and cultural trends.
Operating primarily at the pre-seed and seed stages, Cassius actively seeks out innovative startups that demonstrate strong potential for market disruption and cultural impact. The firm is known for its hands-on approach, providing more than just capital. They leverage their extensive network and operational expertise to support portfolio companies in areas such as brand building, strategic partnerships, and scaling operations. This collaborative model aims to accelerate growth and enhance the long-term viability of their investments.
Cassius typically deploys first checks ranging from $250,000 to $1,000,000, targeting companies that are still in their nascent stages of development but show significant promise. This investment range allows them to be a foundational capital provider for early-stage ventures. While specific portfolio details are often dynamic, their investments span a diverse array of consumer-facing businesses, reflecting their broad interpretation of "culture-shaping brands." The firm's commitment to the Atlanta ecosystem also positions it as a key player in the burgeoning Southern tech scene, contributing to its growth and innovation.
Investor Profile
CASSIUS has backed more than 44 startups, with 1 new investments in the last 12 months alone. The firm has led 7 rounds, about 16% of its total and boasts 7 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Seed, Series A, Pre Seed rounds (top funding stages).
- Majority of deals are located in United States, France, United Kingdom.
- Strong thematic focus on E-Commerce, Gaming, Health Care.
- Led 1 rounds in the past year.
- Typical check size: $250K – $1M.
Stage Focus
- Seed (64%)
- Series A (30%)
- Pre Seed (5%)
- Convertible Note (2%)
Country Focus
- United States (61%)
- France (20%)
- United Kingdom (7%)
- Canada (5%)
- Sweden (5%)
- Germany (2%)
Industry Focus
- E-commerce
- Gaming
- Health Care
- Software
- Apps
- Wellness
- Consumer Goods
- Blockchain
- Fashion
- Information Technology
Frequently Asked Questions
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