
Amplify.LA
Description
Amplify.LA is a prominent pre-seed venture capital firm based in Venice, California, established in 2011. The firm distinguishes itself by focusing on the earliest stages of company development, primarily investing in strong teams within the Los Angeles tech ecosystem. Their investment philosophy centers on providing comprehensive support to founders, extending from the initial check through to a successful exit, rather than simply providing capital. This hands-on approach aims to nurture nascent startups and help them navigate the challenges of early growth.
The firm's portfolio is notably diverse, spanning a wide array of sectors including SaaS, consumer technology, fintech, healthcare, media, e-commerce, and artificial intelligence. This broad sectoral interest reflects Amplify.LA's commitment to identifying promising ventures across various high-growth industries. They are known for their deep engagement with portfolio companies, offering strategic guidance, operational support, and access to a robust network of mentors and industry experts.
Amplify.LA typically writes initial checks ranging from $250,000 to $750,000, positioning them as a crucial early-stage financier for budding enterprises. Their strategic focus on pre-seed rounds allows them to get in on the ground floor with innovative companies, often before they attract larger institutional funding. With a significant track record, the firm has made over 110 investments and boasts more than 20 exits, underscoring their active role and success in the competitive venture capital landscape. Their consistent presence and strategic investments have solidified their reputation as a cornerstone of the Southern California startup scene.
Investor Profile
Amplify.LA has backed more than 163 startups, with 3 new investments in the last 12 months alone. The firm has led 48 rounds, about 29% of its total and boasts 27 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Seed, Pre Seed, Series A rounds (top funding stages).
- Majority of deals are located in United States, Canada.
- Strong thematic focus on Software, E-Commerce, SaaS.
- Led 1 rounds in the past year.
- Typical check size: $250K – $750K.
Stage Focus
- Seed (52%)
- Pre Seed (18%)
- Series A (11%)
- Convertible Note (11%)
- Series B (3%)
- Series Unknown (2%)
- Angel (1%)
- Undisclosed (1%)
Country Focus
- United States (96%)
- Canada (4%)
Industry Focus
- Software
- E-commerce
- Saas
- Mobile
- Internet
- Health Care
- Fintech
- Artificial Intelligence (Ai)
- Enterprise Software
- Apps
Frequently Asked Questions
Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.