KP

Kelly Perdew

North America, California, United States, Los Angeles

Description

Kelly Perdew is a Co-Founder and Managing General Partner at Moonshots Capital, a venture capital firm based in Los Angeles, California. His unique background as a West Point graduate, former U.S. Army officer, and winner of NBC's "The Apprentice" Season 2, combined with his experience as a serial entrepreneur, underpins the firm's investment philosophy. Perdew's leadership and operational expertise are central to Moonshots Capital's strategy, which emphasizes investing in companies led by exceptional founders, particularly those with military backgrounds or a strong sense of mission.

Moonshots Capital primarily focuses on early-stage investments, spanning from Seed to Series A rounds. The firm's core thesis revolves around identifying and backing "extraordinary leadership," believing that strong leaders are the most critical component for a startup's success. While sector-agnostic to some extent, their portfolio often includes companies in enterprise software, cybersecurity, defense technology, fintech, and consumer innovation. They seek out founders who demonstrate resilience, discipline, and a clear vision, qualities often honed through challenging experiences.

Under Perdew's guidance, Moonshots Capital has steadily grown its capital base and investment capacity. The firm successfully raised its third fund, Moonshots Capital III, with $60 million in 2022, and announced its fourth fund, Moonshots Capital IV, targeting $150 million in 2024, with $120 million already secured. This growth enables them to deploy significant capital into promising ventures. Moonshots Capital typically writes initial checks ranging from $500,000 for seed-stage companies up to $2.5 million for Series A rounds, with substantial reserves for follow-on investments. The firm boasts a portfolio of over 70 companies, reflecting their active investment pace and commitment to long-term partnerships with their founders.

Perdew and his team provide more than just capital; they offer strategic guidance, operational support, and access to a robust network, leveraging their collective entrepreneurial and military experiences. Their hands-on approach aims to help portfolio companies navigate the complexities of scaling, emphasizing disciplined execution and strong leadership principles. This value-add proposition makes Moonshots Capital a distinctive partner for early-stage startups seeking not only funding but also mentorship from seasoned operators.

Investor Profile

Kelly Perdew has backed more than 33 startups, with 0 new investments in the last 12 months alone. The firm has led 1 rounds, about 3% of its total and boasts 11 exits across its portfolio.

Investment Focus Highlights

  • Concentrates on Seed, Series A, Series Unknown rounds (top funding stages).
  • Majority of deals are located in United States.
  • Strong thematic focus on Software, SaaS, Social Media.
  • Typical check size: $500K – $2.5M.

Stage Focus

  • Seed (61%)
  • Series A (12%)
  • Series Unknown (9%)
  • Angel (6%)
  • Pre Seed (3%)
  • Series C (3%)
  • Series G (3%)
  • Series B (3%)

Country Focus

  • United States (100%)

Industry Focus

  • Software
  • Saas
  • Social Media
  • Internet
  • Analytics
  • Apps
  • Mobile
  • Lead Generation
  • E-commerce
  • Real Estate
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FAQ

Frequently Asked Questions

Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.

Who does Kelly Perdew frequently co-invest with?

Social Leverage
North America, Arizona, United States, Scottsdale
Co-Investments: 2
Miramar Ventures
North America, California, United States, Corona Del Mar
Co-Investments: 2
500 Global
North America, California, United States, San Francisco
Co-Investments: 1
AAF Management Ltd.
North America, District of Columbia, United States, Washington
Co-Investments: 1
Fusion Fund
North America, California, United States, Palo Alto
Co-Investments: 1
Red Swan Ventures
North America, New York, United States, New York
Co-Investments: 2
Scout Ventures
North America, Texas, United States, Austin
Co-Investments: 3
Anthem Venture Partners
North America, California, United States, Santa Monica
Co-Investments: 2
Double M Partners
North America, California, United States, Los Angeles
Co-Investments: 2
Moonshots Capital
North America, Texas, United States, Austin
Co-Investments: 2

Which angels does Kelly Perdew often collaborate with?

AK
North America, District of Columbia, United States, Washington
Shared Deals: 1
David Tisch
North America, New York, United States, New York
Shared Deals: 2
FM
Europe, Berlin, Germany, Berlin
Shared Deals: 1
AR
North America, California, United States, Los Angeles
Shared Deals: 1
PC
North America, California, United States, Los Angeles
Shared Deals: 1
CL
North America, Tennessee, United States, Nashville
Shared Deals: 2
BC
North America, Texas, United States, Austin
Shared Deals: 2
ML
North America, New York, United States, New York
Shared Deals: 2
AH
North America, California, United States, San Francisco
Shared Deals: 1
AD
North America, New York, United States, New York
Shared Deals: 1

What are some of recent deals done by Kelly Perdew?

Acquicent

Los Angeles, California, United States

Acquicent is a financial technology company that operates a marketplace for shares of museum-grade, collectible treasure assets.

CollectiblesFinancial ServicesFinTech
Pre SeedMar 15, 2022
Amount Raised: $760,000
Milestone Brands

Austin, Texas, United States

Milestone Brands is a manufacturer and producer of premium flavored beverages and spirits.

Food and BeverageManufacturingWine And Spirits
Series AJan 29, 2018
Amount Raised: $12,000,000
Dulce Vida

Austin, Texas, United States

Dulce Vida is an organic tequila manufacturing company.

AngelDec 1, 2017
PlanetIQ

Golden, Colorado, United States

PlanetIQ utilizes commercial satellite constellation to provide weather data to inform on-the-ground decision making.

AerospaceGPSInformation Technology
Series ANov 22, 2017
MobLabs

Venice, California, United States

MobLabs builds mobile apps that people love.

AppsDeveloper ToolsInternetMobileMobile Devices
SeedJan 5, 2016
Roost

San Francisco, California, United States

Roost by VerticalResponse helps local professionals get more business from social media.

Email MarketingSocial Media Marketing
Series UnknownJul 1, 2015
Amount Raised: $1,200,000
Tile

San Mateo, California, United States

Tile creates devices connected to a mobile app, helping users locate their personal items.

AppsConsumer ElectronicsInternet of ThingsMobileWireless
Series AJun 23, 2015
Ampsy

Los Angeles, California, United States

Social Aggregation as a Service. "Hootsuite for social aggregation & visualization."

AnalyticsLead GenerationSaaSSocial Media
SeedApr 8, 2015
Amount Raised: $1,200,000
harvest.ai

San Diego, California, United States

Harvest.ai is a data security firm that enables organizations to identify and stop data breaches, insider threats, and stolen credentials.

Artificial Intelligence (AI)Cloud SecurityCyber SecurityPredictive Analytics
SeedMar 24, 2015
Amount Raised: $2,300,000
Zuma Ventures

Santa Monica, California, United States

Zuma Ventures creates companies from idea to launch independently it functions as a tech company and works on projects to bring to market.

InternetProduct DesignVenture Capital
SeedJan 24, 2015